customer review examples

customer review examples

Customer review examples
Here are two examples that consumers and the reviewed company might find useful:
There’s no rule against only writing a handful of words in a review, but the more specific you can be, the more likely the review is to be useful. We suggest writing from your own individual perspective, keeping it honest and sticking to the facts. Help readers stand in your shoes.

Customer review examples

  • The branding is on point for the company’s product offering.
  • The copy offers a fun play on words.
  • The products are clearly laid out with an image and CTA.

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Customer review examples
Repeat after me, “customer reviews are under my control.” Reviews are just another element of your company. When you focus on excellent customer service, you create the reviews you want. You can also determine the tone and voice of the customer by reflecting it in your engagement with them, primarily in-person and through your social channels.
We wrote recently about how Google reviews help your Google rankings, and how to automate the ask. All you really need to know is that a staggering 9 out of 10 customers read reviews before deciding to purchase from you.

Customer review examples
Even the most frustrated customer is not necessarily a lost cause. When you receive a scathingly negative review, try to avoid responding defensively, as this only escalates the issue. Instead, address their concerns calmly and offer to continue the conversation offline, as this hotel did on TripAdvisor:
A review is only as great as its response. The right response can make a 5-star review even more powerful and minimize the damage of a negative review. When responding to reviews, both negative and positive, take some tips from these businesses.

Customer review examples
On the other hand, poor customer service will prompt customers to leave negative reviews—Americans tell an average of 15 people about a poor service experience, versus the 11 people they’ll tell about a good experience. It will also influence to take their business elsewhere—33% of Americans say they’ll consider switching companies after just a single instance of poor service. Not ideal.
Did you know that 88% of consumers trust reviews as much as recommendations from a friend? Getting good reviews is essential to local business marketing. Here are 10 examples from real businesses.